24/11/2020

METCHA and Leather Naturally needs your support

Leather UK is a member of Leather Naturally.

We believe that the METCHA, as the only global promotional campaign for leather, should be supported by the industry. As such, I would ask that you consider supporting Leather Naturally and the METCHA campaign, in their efforts to tell the positive story of leather. Please see the message from Hans van Haarst, Group CEO Smit & Zoon below.

Dr Kerry Senior,

Director, Leather UK

 

Dear business partner,

Further to my earlier invitation to join the METCHA campaign webinar, I hope you have been inspired by the webinar! In case you missed it, you can find the link to watch it here.

Now, more than ever, we need to unite ourselves to educate and promote leather, bearing in mind it is all about transforming a by-product from the food industry into a sustainable material fitting perfectly in a circular society.

It is therefore that we encourage our business partners to support Leather Naturally by becoming a member and by supporting the METCHA campaign with a financial donation.

Becoming a member of Leather Naturally is as easy as filling out the enclosed form and return it to info@leathernaturally.org . The annual membership fee ranges from USD 250/ to USD 2.000/ depending on your company size.

Via this link, you can make your donation to finance the 2nd year of the METCHA campaign that will continue focusing on showing the beauty of leather to young generations. LN-Membership-Registration-Form

Smit & Zoon will continue to strongly support Leather Naturally, METCHA and society to ensure that the right message will be told to young generations and that consumers will build their purchasing decisions by understanding leather making a positive contribution to a circular society.

Will you join us?

Hans van Haarst

Group CEO Smit & Zoon

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