My previous career of 10 years in graphic design, experiencing the fast pace and multifaceted advertising industry kept me on the path of design. My work and passion in design grounded my style in minimalism and geometry.
But a new found zeal for leatherwork that I had learnt through the London College of Fashion and the Alri Workshop in Hong Kong, and constant practice of the craft throughout the past years had me bracing for a new and exciting adventure into creating my own brand of leather bags and accessories.
I have asked myself why over and over again to understand why I feel the intensity and sense of excitement with my work. And it is by integrating my skills as a designer and the love for leatherwork, and making use of the skills I have trained so much on that has made this the most meaningful experience of my career.